As part of the Global Creative Studio, I provided on-set art direction and contributed to the conceptual development of campaigns. Also, I designed and produced assets for website, social media, digital affiliates, and out-of-home placements.
Revitalizing a local business through website and packaging design, Press it Juicery underwent a transformation. Balancing old brand assets with a new style guide, the juicery achieved growth and overcame the challenges presented by the COVID-19 pandemic.
Collaborating with graphic designers, we crafted a brand system for Rooted Living, a Boston-based snack company catering to eco-conscious consumers. We designed packaging and produced captivating photo assets for their social media platforms.
During my internship at The Fantastical, I worked on diverse design tasks including branding materials, promotional items, and newsletter templates. Collaborating with experienced professionals, I honed my skills and passion for impactful design solutions.