Revitalizing a local business through website and packaging design, Press it Juicery underwent a transformation. Balancing old brand assets with a new style guide, the juicery achieved growth and overcame the challenges presented by the COVID-19 pandemic.
During my internship at The Fantastical, I worked on diverse design tasks including branding materials, promotional items, and newsletter templates. Collaborating with experienced professionals, I honed my skills and passion for impactful design solutions.
Navigating the many typographic terms and rules is not easy. Hopefully this poster about the various details of typesetting and letterforms can help. I made this for my Typography II class while studying under Professor Mark Laughlin.